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[DOWNLOAD] David Herrmann & Cody Plofker – TikTok Ads Talk (2022)

David Herrmann & Cody Plofker – TikTok Ads Talk Download

David Herrmann & Cody Plofker – TikTok Ads Talk Download

What You Get:

Topics Covered

  • Why advertisers aren’t succeeding on TikTok ads
  • Winning with TikTok creative
    • Hook creation and the TikTok thumbstop ratio
    • Storyboarding winning TikTok creative
    • Content creators, how to source them, and how to succeed with them
    • Ideas for new TikTok creative
    • How to use data to optimize creative process
    • Creative testing
    • Scaling winning TikTok creative
    • How often to update creative based on spend
    • TikTok Creative Marketplace
  • Winning with TikTok ad copy
  • TikTok ad account structure – setup through optimization
  • CBO vs. ABO
  • Winning audiences on TikTok ads and who/what to target
  • TikTok ad landing page optimization and testing
  • What type of data TikTok ads need to succeed
  • Measuring TikTok ads success
  • TikTok sales attribution and how to measure it
  • Where TikTok lives in the customer journey funnel
  • Organic TikTok and why it’s important to TikTok ads
  • Branded content, whitelabeled content, and TikTok influencers
  • Optimizing TikTok ads using other platforms like Google Analytics, post-purchase surveys, and more

Contents

Section 1: TikTok Ads With David Herrmann

  • TikTok Webinar with David Herrmann
  • TikTok Webinar Q&A with David Herrmann

Section 2: TikTok Ads with Cody Plofker

  • TikTok Webinar with Cody Plofker
  • TikTok Webinar Q&A with Cody Plofker

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