Description

“Master These Competitive Selling Strategies, and You’ll Never Lose a SaaS Deal to Your Competition Again.”

“In this course, you’ll learn more than 20 competitive selling strategies I used to drive competitors CRAZY while growing Gong to a $7.2B valuation.”

These are ADVANCED STRATEGIES:

1.How to rig deals in YOUR FAVOR, step-by-step.

• Two step-by-step techniques to rig the buying criteria in YOUR FAVOR.
• Word-for-word questions and exercises you can STEAL and use today.

2.7 tactics to WIN before the battle even STARTS.

• Set up EVERY deal to be “competitor proof”
• Undermine your competitors before they even come into the deal (WITHOUT “slinging mud”)

3.How to win at YOUR price (even with cheap competitors)

• Tired of getting undercut and ground down on price? Learn how to “box out” your competitors from the negotiation.

4.The Nuclear Option: What to do when you’re LOSING.

• Two “turnaround” tactics to SAVE deals before you lose.

5.How to create a “political web” that favors YOU.

• You’ll win and lose deals at the political and org dynamics level. You’ll learn how to build a “web network” — a NIGHTMARE for your competitors.

6.More than 10 real-life case studies, exercises, and examples.

• You’ll get worksheets, case studies, and concrete examples so you can start using these techniques, FAST.