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Ryan Hogue – Amazon Advertising

Original price was: $197.00.Current price is: $29.99.

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IMPORTANT

Product is not part of the Membership Sold separately

What You Learn:

PART 1

Getting Started: Everything You Need To Know About How Amazon Advertising Works

PART 2

Learn More About Each Ad Type: Sponsored Products, Brands, & Display Ads

PART 3

Mastering Campaign Types, Keyword + Audience Targeting, & Match Types

PART 4

Using Step-By-Step Tutorials: Launch Your First Campaign Using Ryan’s Method!

What You Get:

Introduction To Amazon Ads
Why You Need To Advertise
Campaign Metrics to Watch
Ad Types, Match Types, & Rules
Keyword & Audience Targeting
My Favorite FREE Keyword Research Tools
Strategy Breakdown For FBA, Merch & KDP
BONUS: Recordings of Live Advertising Strategy Sessions

MODULE 1

INTRODUCTION

Welcome to Ryan’s Method: Amazon Advertising
Why You Need to Advertise
How to Access Advertising
Advertising Dashboard Tutorial
Maintaining Ad Campaigns (Metrics to Watch)
ACoS Explained
TOOLS: Find Relevant Keywords

MODULE 2

AD TYPES, MATCH TYPES, & RULES

EXPLAINED: Sponsored Products
EXPLAINED: Sponsored Brands
EXPLAINED: Sponsored Display
Targeting Explained
Match Types Explained
Campaigns vs Ad Groups Explained
Automatic Campaigns Match Types Explained
Budget Rules

MODULE 3

ADVERTISING TUTORIALS

TUTORIAL: Lowball Bid Strategy (EVERYONE should do this!)
TUTORIAL: Sponsored Product Ads
TUTORIAL: Sponsored Brand Ads
TUTORIAL: Sponsored Display Ads
TUTORIAL: Video Ads

MODULE 4

ADDITIONAL TUTORIALS

Open Your Amazon Store
AMAZON FBA: Export Your ASINs
AMAZON MERCH: Export Your ASINs
AMAZON KDP: Export Your ASINs
Advertise to Target “Protected” Keywords
Adjust Bids by Placement

MODULE 5

ADVERTISING STRATEGY BY SELLER ACCOUNT

STRATEGY: Amazon FBA
STRATEGY: Amazon Merch
STRATEGY: Amazon KDP
STRATEGY: Amazon FBM Print on Demand